Sapna Book House has broadened its digital offerings with the launch of #SapnaRise – an initiative to connect Authors with Readers and vice-versa.
#SapnaRise aims at bridging the gap between the Author and the Reader, through a seamless digital platform.
Not only have various authors been able to interact with readers but also answer to the many questions the readers have on a personal level – about the book, the journey so far and about the author.
This platform ensures maximum and direct engagement between the author and his/her fan following world-wide, through a simple yet integrated digital medium.
Starting as an idea during the lockdown of 2020, we have now successfully completed 4 seasons with over 55 episodes. We have hosted episodes in English and the regional language Kannada; and both have been well-received. We have witnessed more than 10,000 people tune in for some of our episodes with some massive engagement and interaction. We are also slowly branching out to hosting more sessions in languages like Hindi and Tamil.
With a bunch of authors across all genres, we have featured protégées like Jeffrey Archer, Shobhaa De, Devdutt Pattanaik, Durjoy Dutta, Sudeep Nagarkar, Anand Neelakantan, Amish, Swami Mukundanandam Anshul Chaturvedi to name a few.
We have also hosted sports legends Pullela Gopichand, Anil Kumble, VVS Laxman and Bollywood celebrities namely Anupam Kher, Kabir Bedi and Nandita Iyer for our shows.
Regional megastars like Sudha Murthy, Sri Ravi D Channannavar, Jogi, Vishweshwar Bhatt have graced us and have been extremely well received by the audience. We have also hosted a number of debut authors and launched their books with pomp and valour.
These interviews have been crafted and designed in such a way that the author and the audience can make the most of it. The questions are intricate and unique, and the conversation centers around the authors and their efforts. The most important aspect according to us is the audience interaction. We ensure that there is maximum engagement and include our viewers as a part of our conversation. We have observed that such a conversation on a personal and intimate level has inspired hundreds of readers and brought a more defined connection between the two.
We look forward to creating a holistic platform like this in the long run where we become the voice that connects Authors with Readers and vice-versa.
Check out some of our interviews here: